Name
Designing Culturally Adaptive Multilingual Chatbots for Global User Engagement in Media Platforms
Track
Greener Pipelines and Smarter Conversations: Responsible Innovation in Media Tech (Chaired by Thomas True)
Date & Time
Wednesday, October 15, 2025, 5:30 PM - 6:00 PM
Description

User experiences have been a top priority for digital media, and organizations are giving more focus to it as digital media platforms extend their global reach and start delivering inclusive, personalized, and culturally resonant content. The opportunity to reimagine conversational interfaces to accommodate diverse linguistic and cultural audiences has come up due to the growing use of chatbots for content recommendations, customer support, and navigation assistance. This paper introduces a novel, modular framework for designing culturally adaptive multilingual chatbots tailored to media and entertainment platforms.

SATYA KARTEEK GUDIPATI