HDR-native productions are rapidly advancing, with a growing number of live sports providers capitalizing on the enhanced visual experiences offered by the technology. Still, the M&E industry faces significant challenges in unlocking HDR’s full production potential, particularly in maintaining consistent graphics and establishing reliable control points and reference levels. This presentation will explore the challenges in real-world production and delivery workflows, emphasizing the importance of robust HDR/SDR conversion processes and interoperability mechanisms to facilitate efficient content delivery. During this session, our experts will highlight how SMPTE fosters industry evolution and benefits both live and studio environments, while offering practical guidance to streamline HDR workflows and advance the efficiency and quality of HDR content streaming services.