Full Name
Valerie Madden
Job Title
Owner, Executive Creative Director, Strategist + AI Synergist
Company
VMCre8
Speaker Bio
Valerie Madden is an Executive Creative Director and strategist with 20+ years in entertainment and brand marketing, credited with over 350 product/title campaign launches across Streaming, TV, Theaters, Syndication, and global distribution. Her work has earned CLIO, GEMA/PROMAX, Shorty, and ComArts awards — though she values connecting with audiences and customers over dust collectors.
She formerly served in senior creative leadership roles as a Sr. Creative Lead for Global 360 Marketing Content at Amazon MGM Studios and as a Group Creative Director at NBCUniversal, bringing to life campaigns across branding, development, production, and multi-platform execution. Her portfolio includes titles such as Fleabag, Transparent, Good Omens, Upload, The Tick, Savage x Fenty, The Office, 30 Rock, Parks & Recreation, Law & Order: SVU, Friday Night Lights, Heroes and The Olympics.
Now through VMCre8 and in partnership with E7 Stack, Valerie consults with organizations and individuals to integrate AI into creative operations and workflows, drawing on observation and curiosity to connect tech, talent, and business goals. She has also developed two human lead AI-powered tools — Maxx Strata for campaign strategy and thought starters, and PathLumina for personal brand refinement — both designed to empower teams and individuals to streamline workflows and deliver emotionally intelligent work that performs.
She formerly served in senior creative leadership roles as a Sr. Creative Lead for Global 360 Marketing Content at Amazon MGM Studios and as a Group Creative Director at NBCUniversal, bringing to life campaigns across branding, development, production, and multi-platform execution. Her portfolio includes titles such as Fleabag, Transparent, Good Omens, Upload, The Tick, Savage x Fenty, The Office, 30 Rock, Parks & Recreation, Law & Order: SVU, Friday Night Lights, Heroes and The Olympics.
Now through VMCre8 and in partnership with E7 Stack, Valerie consults with organizations and individuals to integrate AI into creative operations and workflows, drawing on observation and curiosity to connect tech, talent, and business goals. She has also developed two human lead AI-powered tools — Maxx Strata for campaign strategy and thought starters, and PathLumina for personal brand refinement — both designed to empower teams and individuals to streamline workflows and deliver emotionally intelligent work that performs.
Speaking At
