BEGIN:VCALENDAR VERSION:2.0 PRODID:-//swoogo.com//NONSGML kigkonsult.se iCalcreator 2.41.90// CALSCALE:GREGORIAN UID:63303761-6335-4864-a532-336236623966 BEGIN:VEVENT UID:f375236472b124a7505aea75f9460ddc2a02c3cb@swoogo.com DTSTAMP:20260818T234157Z DESCRIPTION:In the evolving landscape of digital media\, enhancing user eng agement through interactive 'clickable objects' embedded in video and imag e content is crucial. Traditional methods of storing metadata separately f rom visual content diminish functionality when media is captured\, shared\ , or printed. We propose using digital watermarking to embed clickable fun ctionality directly within the media\, preserving interactivity across all forms of sharing and display. By embedding metadata invisibly\, similar t o QR-code data\, clickable objects remain functional even after multiple g enerations of copying or capturing. This method uses minimal data—less tha n 10 bytes—to ensure the original content quality remains intact. Our prot otype demonstrates the effectiveness of this approach\, allowing interacti ve elements to persist even in screenshots or printed media. This technolo gy offers significant potential for advertisers and content creators\, pro viding a seamless interaction layer and enhancing viewer engagement across all media formats. DTSTART:20241023T191500Z DTEND:20241023T194500Z LAST-MODIFIED:20260818T234157Z LOCATION:Session Room 1 SEQUENCE:0 STATUS:CONFIRMED SUMMARY:Persistent Interactivity in Digital Media: Embedding Clickable Obje cts on TV Screen Using Digital Watermarking Technology TRANSP:OPAQUE X-ALT-DESC;FMTTYPE=text/html:

In the evolving landscape of digital media\ , enhancing user engagement through interactive 'clickable objects' embedd ed in video and image content is crucial. Traditional methods of storing m etadata separately from visual content diminish functionality when media i s captured\, shared\, or printed. We propose using digital watermarking to embed clickable functionality directly within the media\, preserving inte ractivity across all forms of sharing and display. By embedding metadata i nvisibly\, similar to QR-code data\, clickable objects remain functional e ven after multiple generations of copying or capturing. This method uses m inimal data—less than 10 bytes—to ensure the original content quality rema ins intact. Our prototype demonstrates the effectiveness of this approach\ , allowing interactive elements to persist even in screenshots or printed media. This technology offers significant potential for advertisers and co ntent creators\, providing a seamless interaction layer and enhancing view er engagement across all media formats.

BEGIN:VALARM UID:32633333-3239-4232-a564-343234336236 ACTION:DISPLAY DESCRIPTION:In the evolving landscape of digital media\, enhancing user eng agement through interactive 'clickable objects' embedded in video and imag e content is crucial. Traditional methods of storing metadata separately f rom visual content diminish functionality when media is captured\, shared\ , or printed. We propose using digital watermarking to embed clickable fun ctionality directly within the media\, preserving interactivity across all forms of sharing and display. By embedding metadata invisibly\, similar t o QR-code data\, clickable objects remain functional even after multiple g enerations of copying or capturing. This method uses minimal data—less tha n 10 bytes—to ensure the original content quality remains intact. Our prot otype demonstrates the effectiveness of this approach\, allowing interacti ve elements to persist even in screenshots or printed media. This technolo gy offers significant potential for advertisers and content creators\, pro viding a seamless interaction layer and enhancing viewer engagement across all media formats. TRIGGER:-PT15M END:VALARM END:VEVENT END:VCALENDAR