The way we create video has changed drastically over the last three years. Cloud-based technology that was nascent in the entertainment industry is now driving some of the biggest changes in film, television, news, and content production. Pioneering workflows like Frame.io’s Camera to Cloud show us the potential of future cloud-based workflows and the new wave of creativity that’s ushered in by enabling instant media upload to the cloud. Everyone from editors to producers to colorists to sound designers can now start collaborating in real-time. Join Producer/Director of Photography, Graham Ehlers Sheldon, and Senior Director of Global Innovation at Adobe, Michael Cioni, as they demonstrate the ease of sending footage to the cloud, and discuss the cloud-based technology that’s available today and the impact it will have on the filmmakers of tomorrow as the creative industry continues to evolve.