Monday Keynote Speakers

Overview

New for 2026, the Monday Business Track expands SMPTE’s Media Technology Summit, giving attendees greater insight into the market forces, audience shifts, investment decisions, and competitive pressures shaping media and entertainment.

The day opens with two keynote perspectives from industry leaders navigating transformation from very different vantage points. David Ross, founder and owner of Ross Video, addresses leadership in a changing global business landscape, while David Bermbach, Managing Director and Chief Product Officer at ARRI, shares how one of the industry’s most established technology companies is responding to disruption and the convergence of cinema and live production.

Throughout the day, senior leaders, analysts, and innovators will examine evolving audiences and markets, the business impact of AI, strategic priorities for 2030, and opportunities emerging from both established companies and startups.

Executive conversations, market intelligence, and real-world perspectives give attendees valuable context for understanding the forces influencing the business of media and the decisions companies are making now.

Why This Matters

Media and entertainment companies are making significant decisions about technology, investment, partnerships, and business strategy while audience expectations, competitive dynamics, and the global marketplace shift around them. Monday brings these conversations together, helping attendees connect industry developments with their practical business implications.

Attendees will hear how leading organizations are setting priorities, where investment is gaining momentum, what is delivering measurable value, and how AI and other emerging technologies are influencing operations and strategy.

The program provides insight attendees can take back to their organizations as they evaluate opportunities, plan investments, develop partnerships, and determine where to focus next.